Product & Technology

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AMA Recap: Leveraging Generative AI as a Non-AI Company
With the explosion of excitement around generative AI, many companies are asking how it will affect them. While not every company has a strategy to become an AI company, every company can use AI to be more efficient. In this session, Tony Aug, Co-Founder and CEO of Nimble Gravity, walks through how generative AI models work, use cases for a non-AI company, and how to refine your use of generative AI.
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Building a Design Function
Audrey Crane is a Partner at DesignMap, and has worked with companies like Salesforce, Docker, NetApp, and eBay over her 25 years in tech. In this guide, she explains how to build out a design function, including how many designers you need, what skills to look for in a hire, and how to leverage third-party design firms.
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Building a Developer Relations Function
Mary Thengvall leads developer relations at Camunda, and has long been a thought leader in the guide, authoring the book, "The Business Value of Developer Relations" and publishing DevRel Weekly. In this guide, she describes what DevRel is, and how to stand up a function to drive developer awareness, enablement, and engagement.
Joe Ackert
Building a Global Engineering Team
Nimble Gravity is an international data science, engineering, and digital transformation advisory firm. They leverage business acumen, data acquisition and engineering, and AI/ML techniques to generate impactful insights. In this guide, Co-Founder Joe Ackert walks through how to build out a global engineering team, outlining the pros and cons of each global region, management tips for a global engineering team, and how to integrate global engineering into your home operations.
Nancy Vodicka
Building a Product Marketing Function
Nancy Vodicka is a Marketing executive and advisor who’s previously led marketing at ArchiveSocial/Optimere, Prometheus Group, Device Magic, and iContact. Her experience includes leading and scaling marketing teams from 1-20+ employees. In this guide, Nancy walks through how to build and scale a product marketing function, including hiring product marketers, asset creation, and monitoring the performance of product marketing.
Dave Boyce
Building a Product-Led GTM
Dave Boyce is a go-to-market-focused advisor and board member with over 20 years of experience leading SaaS companies. Dave is the author of Product That Sells Itself, the forthcoming book from Stanford Business Press. Previously, Dave was the Chief Strategy Officer at InsideSales.com, CEO of ZenPrint, and the GM Consulting and PLG Practice Lead at Winning by Design. In this guide, Dave walks through the different approaches to building product-led growth and outfitting teams and your product to support self-service sales, renewal, and onboarding.
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Building and Scaling a Product Org (With an Emphasis on Consumer Tech Companies)
Sara Zalowitz is Managing Director and Sr. Advisor/Coach at Prodify. Sara has 20+ years of experience in product management, including roles such as the CPO at Rent the Runway, VP of Product Management at WeddingWire and Barnes & Noble, and VP of Digital and Tech Innovation at Marriott. In this guide, Sara walks through building and scaling a product management function for consumer tech, including hiring, structuring teams, and roadmapping.
Rich Mironov
Building and Scaling a Product Org (with an Emphasis on Enterprise Tech Companies)
Rich Mironov is the CEO/Product Management Executive at Mironov Consulting where he has advised more than 190 tech companies and Heads of Product. In this guide, he walks through building and scaling a product org at a software company, including how to hire, reducing the distance between customer feedback and engineering, and product org structure.
Anitha Toth
Collecting Voice of the Customer Insights to Prevent Churn
Anita Toth is a Customer Success expert specializing in Voice of the Customer customer feedback. In this guide, she covers qualitative Voice of the Customer research techniques, including surveys, interviews, focus groups, listening tours, customer advisory boards, and testimonials.
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Conducting Product Discovery
Jim Morris coaches Product Management organizations in startups, scale ups and Fortune 100s. He's a Silicon Valley entrepreneur with over two decades of experience including an IPO ($450 million) and a buyout ($168 million). In this guide he explains how to use product discovery to test for value, viability, feasibility, and usability continuously, to minimize waste of precious development resources.

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