Optimizing a Payments Processing Partnership
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Questions covered in this guide:
Why is there value for software companies to facilitate payments?
What are the options for software companies who want to offer payments to their customers?
What is payment processing, and who gets a cut of credit card interchange fees?
What are the different arrangements between software companies and payment processors (referral, payfac, etc.)? How does each arrangement work?
At what payment volume does it make sense to enter into a payments partnership or move up to a payfac?
How can you charge your customers for payments?
Who should own payments?
What types of software companies are best positioned to monetize payments?
What should you think about if you have international customers?
When you set payments up, how do you drive adoption?
How long does it usually take for payment partnerships to reach maturity?
Who are the big payment processing players for software companies?
What should you evaluate when choosing a payment processing partner?
What are the most important pieces to get right?
What are the common pitfalls?
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