Hiring a Product Marketer
To read the full guide or request a call
Questions covered in this guide:
What do product marketers do?
What are the responsibilities of an early product marketing hire?
What specialized skill sets can you afford not to have in an early hire?
How does product marketing overlap with sales enablement?
What are the relevant “types” of product marketers?
Where should you look for a product marketing hire?
What should you ask in the interview?
What should be on your hiring scorecard?
What are the common pitfalls?
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