Partnerships

Enabling Service / Consulting Partnerships

Enabling Service / Consulting Partnerships
Zak Pines is VP of Partnerships at Formstack, a workplace productivity platform, where he’s built a team that manages hundreds of consulting and integration partners, responsible for 30% of the company’s new business. In this guide, he lays out the key components of partner enablement, and outlines how to create power-users and advocates at partner agencies and consultancies.

Integrating an Add-on Acquisition

Integrating an Add-on Acquisition
David is a Principal at Peterson Partners. Previously, he was the Vice President of Marketing and Strategic Development at AutoQuotes, a SaaS Quote to Cash provider, as well as served as Vice President of New Markets at Light Wave Dental as a part of Alpine Investors’ CEO-in-Training program. Across roles, he’s helped integrate 10+ add-on acquisitions. Earlier in his career, David also worked at Yale University and the Boston Consulting Group, and he earned an MBA at Stanford Graduate School of Business.

Planning a SaaS Partnership Strategy

Planning a SaaS Partnership Strategy
Sunir Shah is the founder of AppBind, a tool for resellers to manage SaaS subscriptions. He runs the Cloud Software Association, a SaaS partnership industry network, and previously led partnerships at FreshBooks. In this guide, he lays out how SaaS companies should think about integration, reseller, and marketplace partnership strategy.

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